The Top 10 Niches Of 2018

Welcome to your top 10 niches of 2018.

Niche selection is the first step to creating a profitable eCommerce business. That’s why we focus on it heavily in the Drop Ship Blueprint!

It’s also why every year we analyze which niches are giving the most return and why. That leads us to new profitable strategies and finding the top 10 niches that work with these strategies.

top 10 niche searchtop 10 niche search

This is the fourth year of our analysis and that means another 10 of the best niches for eCommerce, totaling to 40 niches! It’s really a niche timeline, and if you’re following along with my course, any year’s niches could work for you.

Top 10 Niches of 2015:

2015’s top 10 niches were all about hobby niches. People are passionate about their hobbies and will gladly spend top dollar to support that passion!

Hobby Niches Dominated The Top 10 List of 2015

The best part? These passionate people can be targeted over and over again with new content that can be loaded into your email autoresponder. You can target the same customers repeatedly by delivering real value that they’ll love and want to share with their communities.

For you, this means less advertising costs, more qualified traffic, and more loyal customers. Out of all the hobbies that are popular right now, we found that these top 10 niches (in no particular order) were winners:

  1. Aquariums
  2. Backpacking
  3. Deep Sea Fishing
  4. Home Brewing
  5. Bowhunting
  6. Model Trains
  7. Arts & Crafts
  8. Gardening
  9. Doll Houses
  10. Scuba-diving

These top 10 niches have a lot of opportunities to use smaller offers for building trust with your customers. That way they’re comfortable buying your main offer. Also, you can make some great free content with these niches to attract potential customers.

Top 10 Niches of 2016:

2016 was the year of the upsell. We chose niches that make you more money through selling add-ons with your main product. That means you make even more money per transaction.

Here are the top 10 niches of 2016 and some ideas for upsells:

  1. Power Tools -> Value Added Upsell Idea: Woodworking Plans
  2. Drum Sets -> Value Added Upsell Idea: Drum Lessons
  3. Gun Safes -> Value Added Upsell Idea: NRA Membership
  4. Wall Paper -> Value Added Upsell Idea: Interior Design Consultation
  5. Snowboards -> Value Added Upsell Idea: Snowboard Bags
  6. Trampolines -> Value Added Upsell Idea: Safety Net
  7. Fireplaces -> Value Added Upsell Idea: Fireplace Screens
  8. Desks -> Value Added Upsell Idea: Office Chairs
  9. Home Bars -> Value Added Upsell Idea: Bar Stools
  10. Above Ground Pools -> Value Added Upsell Idea: Pool Covers

Top 10 Niches of 2017:

Each year we are learning and building on what we found out the previous year. So not only are we looking for passionate segments of customers, but we want to have a high upsell value to get more money with each transaction.

In 2017, we focused on passion-based niches that you can create Facebook groups around and become a leader in. If you build a thriving community around your products you’ll get a ton of organic and referral traffic, which means you’ll be able to sell more to your customers!

Facebook Communities


These top 10 niches are broad while still being specific. Meaning there are a lot of associated products you can sell with/after they purchase your main offer. Which means you’ll have huge upsells on the main offer AND be able to continually sell to them after!

Why Build A Community?

Building a great community will turn you into a trusted authority to your customers and newcomers alike.

Building a great community will turn you into a trusted authority to your customers and newcomers alike. Click To Tweet

Facebook is a destination, a habit, a way of life. So if you can tie your brand to their Facebook AND have them interact, then you become more than just a drop shipping store. You become a destination, a habit, and a way of life.

Just look at the average daily social media to see the potential:

Average Daily Time Spent on Social

Facebook comes in second place with an average of 35 minutes per day! That’s huge. You could have people’s attention tied up with your brand for 30+ minutes EVERY DAY.

So what niches are perfect for building Facebook groups?

Here are the top 10 niches of 2017 for building communities with:

  1. MMA Training Equipment: Take advantage of the buzz created around fights
  2. Spelunking: It’s a competitive hobby, think photo bragging rights of “who climbed into that really really small hole”. Plus it’s usually a group activity. 
  3. Survival Prepping: Think “Doomsday” Preppers.
  4. Exotic Pet Supplies: People, LOVE their pets, and they also LOVE talking about their pets.
  5. RC Cars & Planes: Not just for kids. Adults pay some serious bucks for this niche.
  6. Rock Climbing Equipment: Also a group activity. Many rock climbers join local climbing Facebook groups to meet fellow climbers & talk “rock”!
  7. Lawn Care: These are the type of people who win “Lawn of the Month”.
  8. Robot Building: Another expensive “toy” for adults. There are even robot competitions!
  9. Bio-Hacking: Huge trend that has grown in popularity over the past few years.
  10. Amateur Photography: So many accessories to talk shop about: light boxes, stands, green screens, filters, etc.

With these top 10 niches, you can build up an active Facebook group that your customer will love to interact with. More importantly, you’ll have a brand that they’ll love to buy from!

Top 10 Niches of 2018:

Can you believe it’s already 2018?  Time keeps flying and we keep selling, which means our top 10 niches list keeps growing!

Now if you scroll up to the top of this list you will see we started sharing our top 10 niches back in 2015.  You’ll notice that some of those items are great for one-time purchases, but many provide opportunities for repeat customers.

Imagine if you started with one of those niches back in 2015 and still had the same customers coming back to your store to buy more. You’d still be making money off a customer you acquired over 3 years ago!  

Here are the top 10 niches of 2018 for gaining repeat buyers:

  1. Racing Bicycle Wheels (New Tires = Repeat Sales)
  2. Skeet Shooting Launcher (New Skeets = Repeat Sales)
  3. Grills / Smokers (Wood Chips = Repeat Sales)
  4. Video & Photography Lights (New Bulbs = Repeat Sales)
  5. Pottery & Ceramics (New Material = Repeat Sales)
  6. Automatic Pet Feeders (Pet Food = Repeat Sales)
  7. Mobile Bars (Restocking = Repeat Sales)
  8. Commercial Restaurant Equipment (Restocking = Repeat Sales)
  9. 3D Printing (New Material = Repeat Sales)
  10. Bow Hunting (New Arrows = Repeat Sales)

With these top 10 niches of 2018, you’ll be able to acquire customers that will buy from your dropshipping store for years to come. This means you’ll have a much higher customer lifetime value and a higher ROAS (return on ad spend).

Top 10 niches return on Investment

Keeping long-term strategies in mind will not only help bring in a consistent cash flow but will increase the value of your store over time. Meaning, If you decide to sell your store, it will be worth more.

Now you have 40 of the best drop shipping niches from the last 4 years! With these ideas, you can get started creating your own eCommerce store. And finally, live the lifestyle you’ve always wanted.


Anton Kraly

Anton is a the Founder & CEO of Drop Ship Lifestyle - an online coaching program for eCommerce entrepreneurs. He began selling online in 2007 and has built and sold multiple seven-figure businesses while leveraging the power of drop shipping.

Click Here to Leave a Comment Below 27 comments
Anton Kraly

Hey Everyone,

As many of you already know I created Drop Ship Lifestyle after selling a network of eCommerce stores and then trying to find a community of other store owners to network with… What I found was a bunch of scammers who promised newbies they would get rich quick by following their push button systems!

This lead me create a new community along with online training that shares how to build a REAL online business.

I’d love to hear what you think… it’s 10 video training modules designed to help you drop ship profitably… all for free.

Be sure to click here to check it out and send me your feedback 🙂

If you go through the “What Is Drop Shipping?” mini-course and still have questions just contact me and I will help you out.


I would still like to come and apprentice with you, if you’re not overwhelmed and overstocked with prospects. I have some skills and knowledge, and I believe my biggest enemy is Fear !! Reason being is I’ve given some valiant efforts, with virtually no return. I owned my own website at one time and I currently have an ebay and amazon store. I was considering selling the MCA road service packages, so that is why I own most of the whymca domains. They want too much for the .com site. So if you’re interested, please contact me. I am a Round Rock Resident. Thanks, Chris


Great niche ideas! Definitely worth analyzing and give a try.


Great information! Thanks for sharing 🙂


pls is possible to dropship from Nigeria in Africa? Thanks in advance

    Anton Kraly

    Hi Nonso,

    Your only problem would be getting a merchant account. However, you can use Stripe Atlas and that would work. Hope that helps!

David Pham

Thanks for sharing, well come to Viet Nam Anton!

Steve DeGayner

Anton, What do you think of Wine fridges for a good niche. Either that or Ecigs

    Anton Kraly

    eCigs would be a no go because it will be next to impossible to get (and keep) a merchant account in good standing.

    Fridges could be good, but you’d have to do the research to confirm! I teach this in Module 2 of the Drop Ship Blueprint.

Robiul Islam

Hi Anton

Thanks for sharing these great niches with me.

diogo sousa

Hi Anton,

Nice article, excelent information to prepare my business for next year!!

Best regards,

Abner wang

Hi Anton
That’s Nice Direction For Selection.
My Advantage is Sunglasses,How Can I Find The Reseller?
Best regards


Many thanks for sharing this article, Anton!

Thinking of getting serious with dropshipping, good thing I checked here. Found a few niche ideas that resonated with me.


How to add product photos to our website?
When order is placed in our store How to transfer order to supplier?

    Anton Kraly

    Hi Sukhpreet,

    Add photos to Shopify is extremely easy… we show you how to do this in our Shopify Video Course but this part is also very simple to figure out on your own.

    Regarding sending orders to suppliers, you could do this manually (via email) but if you’re a member of the Drop Ship Lifestyle Coaching Program then you have access to the Drop Ship Lifestyle Shopify app which will automate this for you 🙂

    Hope that helps!

Oula Daughlas

Hi Anton
Good info, is it possible to dropship from kenya?

Joy Pearl

Hi Anton!

I am currently folling your free Drop Ship Lifestyle mini-course and am excited every day to get the next module😁

I’m assuming at the conclusion of the free mini-course will be an option to become a student of yours by “purchasing” your more in depth courses. Will you offer an option to make 2-3 pymts or will the pymt be due in full only?


is there any specific niche categories for Indian eCommerce bussiness.


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