My Story and Why I Started Drop Ship Lifestyle

My name is Anton Kraly, and first of all, let me just say thank you for checking out Drop Ship Lifestyle. If you’re reading this post right now, you probably saw us on Facebook or YouTube.

Regardless of where you found us, I wanted to make this blog post to reach out to you personally, to let you know who I am and what Drop Ship Lifestyle is. But most of all I really want to tell you why I started this business my five years ago.

I first started building Drop Ship Lifestyle into a business back in late 2012, early 2013. When I started this company, it was based on my experience with e-Commerce and drop shipping.

anton kraly coaching

Way back in 2015, at one of the first DSL retreats.

My First Drop Shipping Store

I’ve been selling products online since 2007 (over 10 years now!). The reason I got into online business was because of one book. The book I read was from guy you might know, Tim Ferriss, and it was called the “The 4-Hour Workweek.”

This book introduced me to eCommerce way back in 2007. This book had me thinking, “You know, let me try this, let me try to sell products online.” Now back then when I was reading this book, there was only one chapter on eCommerce. But I built a drop shipping store, I set up Google AdWords, and I started to learn more and more by reading everything I could online. I started to buy new books, and test new ideas with my store.

And within a few years, I had made over a million dollars in revenue.

Our first year, I did over $300,000 in sales. My second year, over $600,000! Then, in my third year I hit the million dollar mark, and did $1.2 million in sales from my drop shipping store. But by my fourth year, I got up to $1.8 million dollars.

I was making these sales back when I didn’t know much  about anything. I just was willing to learn and be passionate about eCommerce. As I learned more and more, I started to think maybe there are other people out there that I could connect with. There must be other drop shipping business owners that I can learn from.

drop ship lifestyle

A fun night out with some of the original DSL crew.

My Quest for Drop Shipping Knowledge

So I went to Google and searched for eCommerce and drop shipping communities. Unfortunately, what I found were a bunch of people who were only pretending like they knew it all.

But I could tell from my real world experience of generating multiple seven figures in sales, that these people didn’t know what they were talking about. They were just to sell their drop shipping ebook or pay them for private coaching.

I started thinking that I obviously know more than these people, but none of their followers knew enough to call them out and say, “Hey, this doesn’t work!” And back in 2012, that’s what I started doing. I started posting on those forums where I found all this outdated, nonsense information, saying, “This is wrong and here’s how to fix your drop shipping business.”

drop ship lifestyle story

Listening to some of the eCommerce experts speaking at my fourth annual members retreat.

I started sharing a better approach to finding products to drop ship. Even going as far as sharing a better approach for how to get suppliers and getting paid traffic. Everything I was sharing was what I had learned myself over the years, mostly through trial and error.

How I Became a Drop Shipping Authority

People started responding. They would message me, try to get on Skype with me or they would email and say, “Listen, Anton, you obviously know what you’re talking about. Can I pay you for coaching?”

At first, I said, no. That’s not what I wanted to do. I didn’t want to be someone’s coach where I was on the phone with them every week. But then I had the idea to take all of what I know about building an eCommerce business, and put into a series of helpful videos.

ecommerce experts

My good friend (and paid traffic guru), Michael Erickson and I leading some eCommerce training.

Then, what if those series of videos came with an online community where everyone is learning, building their stores, and can connect on the same level.

That’s when I first thought to turn this into a private community with people committed to learning eCommerce from me and my trainings. Then we would have these discussions that could be at a higher level and everyone can grow instead of just staying at the bottom, all talking about ideas and theory. Instead they’re talking about what they are practicing. So this became the first version of Drop Ship Lifestyle.

Drop Ship Lifestyle 1.0

Now it’s been five years since I started Drop Ship Lifestyle and over the years this community has grown to 8000 people from at least 30 different countries.  And it’s just insane to me that this is what Drop Ship Lifestyle has become! But I couldn’t be happier.

playa del carmen retreat

Hanging out in Playa del Carmen with just a few of the incredible people I’ve met through Drop Ship Lifestyle.

The reason Drop Ship Lifestyle has grown so much over the past five years is because our students are the best drop shippers in the world and our community is the best in the world. Still today, there are just tons of online business courses and program out there, but I’m telling you what we have here at Drop Ship Lifestyle is special.

If you go on our YouTube channel, blog,  Instagram, or our Facebook page, you’ll see hundreds of success stories from people all around the world. They changed their lives because by following my Drop Ship Blueprint and because they were supported by the amazing DSL community.

If you’re new to the drop shipping community, I just wanted to let you know the origin story of where my business, Drop Ship Lifestyle, came from.

anton kraly

Drop Ship Lifestyle and You

Every year, this is a story that I update based on what we were doing in our businesses at the time. So, now we are in version six. And again, we have different trainings on everything you need to know to be successful at drop shipping: how to pick products, how to get suppliers, how to do market research, how to build a website, how to optimize it for conversions, how to get traffic, how to automate it.

Literally, I teach you everything that I’ve learned over 10 years in this business. And on top of that, I bring in people from our community and other eCommerce friends of mine to teach their expertise. So that’s what Drop Ship Lifestyle is all about. Our main program is called the Drop Ship Blueprint.

If you are interested and this is something you really wanted to do, check it out. The training is invaluable by itself, but our community is really the heart of this. Our people are the best!

I just wanted to let you know where this all came from and how we can help if you’re new to eCommerce. And to invite you to join us. That if you do, you found your tribe, you found your people.

If you have any questions for me, you can always email me or just post them below this post. I will try to check in every once in a while to respond. Again, welcome to the Drop Ship Lifestyle!

Anton Kraly

Anton is a the Founder & CEO of Drop Ship Lifestyle - an online coaching program for eCommerce entrepreneurs. He began selling online in 2007 and has built and sold multiple seven-figure businesses while leveraging the power of drop shipping.

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Anton Kraly

Hey Everyone,

As many of you already know I created Drop Ship Lifestyle after selling a network of eCommerce stores and then trying to find a community of other store owners to network with… What I found was a bunch of scammers who promised newbies they would get rich quick by following their push button systems!

This lead me create a new community along with online training that shares how to build a REAL online business.

I’d love to hear what you think… it’s 10 video training modules designed to help you drop ship profitably… all for free.

Be sure to click here to check it out and send me your feedback 🙂

If you go through the “What Is Drop Shipping?” mini-course and still have questions just contact me and I will help you out.


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